Levi’s Headwear

I had the exciting opportunity to design licensed headwear for Levi’s Spring ’26 collection—an iconic brand known for its enduring legacy and cultural impact. My focus was on capturing the casual, classic essence of Levi’s, drawing inspiration from its rich heritage and timeworn materials. I explored sun-bleached washes and textures that evoke a sense of lived-in authenticity and effortless style.

The collection was rooted in Americana, interpreted through the lens of classic Western wear, heritage sports aesthetics, and traditional American workwear. Each concept reflects a modern yet nostalgic take on these timeless influences.